Any copywriter who has been in the business long enough knows that
bullet points are a big seller. Bullet points have many benefits to
them. People respond to bullet points and they are often under utilized
in copywriting.
Bullet points are important to a copywriter. It can
be very easy to overlook the significance of bullet points, but you
shouldn’t. You should learn why they are so useful and put them to good
use in your copy.
When writing for the web you will run into all types of readers. The
majority of them will look for...