Prospect via Copywriting

Any copywriter who has been in the business long enough knows that bullet points are a big seller. Bullet points have many benefits to them. People respond to bullet points and they are often under utilized in copywriting. Bullet points are important to a copywriter. It can be very easy to overlook the significance of bullet points, but you shouldn’t. You should learn why they are so useful and put them to good use in your copy. When writing for the web you will run into all types of readers. The majority of them will look for...