Its Effects and How It Revolutionizes the Internet
The creation of Google Panda algorithm has
changed how webmasters and bloggers see the Internet business today.
Never was this kind of update happened in the history of Google until
last year.
Since the acronym SEO had been invented and applied over the years,
it’s only now that webmasters and Internet marketers totally changed
their whole perception about the relationship between Internet users and
search engines, between high and low quality visitors.
Since this is the case, webmasters ask themselves, especially ones who have sites that got affected: if traditional SEO
is not anymore applicable, what could be the most effective of SEO
strategy since this new algorithm update? Here is my two-cent advice:
High Quality Content Matters Most
Write the highest quality possible for your blog’s niche. And that’s it.
This advice seems to be very obvious that nobody wants to hear it
anymore. When webmasters don’t want to hear about it, they don’t want to
apply it anymore. So the tendency is that they apply SEO
methods as much as they can. Why? Because it is much easier than
writing high quality content. All they need to do is make backlinks,
backlinks and nothing but backlinks. They tend to forget the importance
of unique and high quality contents.
Even with those who think they have written enough high quality content,
still can’t make the spot. When you think you have written enough and
corrected all grammars, spellings, and punctuation, you should never
assume that every craft is final. Revise, revise, and revise, as
seasoned literature
authors always say. Read your finished craft over and over again and
revise it when it need it. Improve grammar until you reach the perfect
thought, correct mistakes, omit unnecessary words, add some vivid and
words to form eloquence until you reach the point of diminishing
returns. Then you can publish it.
The Chain Reaction
Having said this, it doesn’t mean that SEO
is not going to be effective anymore. It still is, but it should be
discreet and very relevant. Links, that is why it is called links as in a
chain because it connects one site from the other one to another one.
The sites that connect each other from one chain should be related to
one another. If you have a travel blog and want to create a link from a
travel chain, then do so. Do not create a travel link from a consumer
electronics chain because Google would consider it as nothing or
worthless. It’s logical isn’t it? How would anybody want to connect a
game link to a chain of travel links, blogging tips link to a real
estate chain, real estate link to a finance chain. It’s ridiculous,
isn’t it?
This has never happened before the Panda update. The search algorithm of Google before was not yet as smart as it is now.
Which is Number One?
When I first blogging in 2010 I was surprised to learn about the
relationship between SEO and the Google algorithm. It was dreadfully
abused. I never understood the principle of SEO in relation to the
effects of it to site’s visibility on the Web. I even imagined, if all
websites all over the world would do a massive SEO, which site ranks
most from the other with the same niche and keyword? Let’s say if all
sites or even half of the billions of sites all over the world do the
required SEO, which would be number one in the search results according
to keywords?
Abuse by SEO Companies
This is the reason why there were so many SEO companies operating in
2007 to 2010. It’s because the old search algorithm was abused. I
remember when I was still working at an SEO company
(Smart Traffic Ltd.) in 2009, I never understood the meaning or the
importance of what they call LTV (Link Text Variation) and FLP (Front
Link Partner). What the hell were those terms? I thought. What happened
to sites that have high quality contents, those that are worthy pieces
of literature, those that are reliable sources whether opinion or data.
As a content writer at Smart Traffic I remember my editor forced me
to read as much as I can from ezinearticles.com to be able to write high
quality contents on different topics with at least 3,500 words a day.
And so I read articles from Ezine as much as I can to create contents. I
was shocked to figure out that what I was reading was a bunch of craps.
Huh? Take a look at Ezinearticles traffic stats now. Take a look how
they lost so much traffic since the Google Panda update.
The Hard Copy and the Soft Copy
It wasn’t like the time when we only read reputable newspapers, magazines and books
and we didn’t have to question about the reliability of their contents.
Well, because these are popular newspapers and magazines. When the Internet technology
was introduced in the 90′s and Google was created in 1996, the desire
for people to look for information on the Net was tremendous that they
don’t have the time to read hard copies of news and magazines anymore.
Because they want all information they can get in an instant. And this can be achieved through the use of the Google search box but find out bad results.
The Search Engine Revolution
Today, this changed everything. The Google Panda Update changed how
information senders and receivers behave. It now makes the Internet
technology more reliable to consult whatever you want to find out.
It made the Internet a more reliable source of information and facts. And this could never be possible without the new Google Panda algorithm.
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